Artist Concept

Born in Serbia, Dana was thrown into the world of music from a young age. From the age of ten Dana attended a music school. Music was her passion and she had learned to play the piano from the age of six and her musical talent came naturally to her. She had always dreamt of becoming a classical musician and aspired to compose and play her own music to an audience.

At the age of thirteen Dana moved to London with her family, she began to discover the different music genres that London had to offer, from the high tempo pop beats to the jazz melodies. This eclectic mix is now evident in her music, and most famous song ‘Little Missy’.

After developing a taste for this new mix of sounds Dana began to write and compose music from her bedroom. After she had compiled a few of her compositions she decided to take her work to a record company but was turned down because her music was too alternative for the label’s audience. Dana decided to set up a MySpace page where she could advertise her image and her audience could sample her music; leaving feedback where necessary. This allowed for her to take her criticisms constructively and gain confidence in herself and her talents, and take control of her success.